Journal

Introducing Denim

Introducing the FAITHFULL Straight Jean, crafted from 100% organic cotton and available in two timeless washes – classic indigo and creamy ecru. Designed to sit high on the hip, this straight leg silhouette is cut long through the leg with side and back pockets and a classic front fly opening.

Inspired by straight leg styles from the 1970s and a much-loved second-hand pair discovered by our co-founders in Paris, they are they are the perfect throw-on style and forever wardrobe staple.

The Inspiration

"We have always intended to introduce a denim offering as each of our collections are designed to be paired back with relaxed, efficacious pieces. Whether it is a piece from our signatures, a seasonal blouse or a classic tie bikini top, our denim is intended to transition seamlessly through everyday wear to vacation wear.

As always, we continue to be inspired by references of eras past and our beloved vintage muses – Jane Birkin, Brigitte Bardot, Carolyn Bessette-Kennedy. Our first foray into denim with the Straight Jean, is an homage to the high-waist straight-silhouette they all loved to covet.

We have spent significant time over the past year perfecting the shape and worn-in allure we wanted our Straight Jean to encapsulate, referencing a particular a second-hand pair we came across in a vintage store in Paris last summer.

We wanted to begin with two timeless colourways – the classic Indigo blue denim and a creamy Ecru, similar to styles that Jackie Kennedy and Jean Shrimpton would wear.”

– Co-founders, Sarah-Jane & Helle